STARTUP

Can Anybody Be An Entrepreneur?

 Kevin Ready, CNBC Guest Columnist

I was doing a radio interview recently when the host asked a most interesting question: “Can anybody become an entrepreneur?” Great question, and one that I had to think about for a second before answering. The short answer is that anybody can, but quite honestly, not everybody should. I responded that way because I have learned that becoming an entrepreneur has less to do with what you know and what your experiences are, and everything to do with what you are willing to do to succeed...read more

The Wrong Way to Market Social Media

(book extract via M. May)

Entrepreneur Kevin Ready tells a sadly humorous social media story in his book StartUp: An Insider's Guide to Launching and Running a Business. The airport parking company that he uses has a shuttle bus that runs from the lot to the airport terminal. Plastered on the bus windows are posters that say: “Like us on Facebook. Plus us on Google. Follow us on Twitter.” "This makes sense doesn’t it?" asks Kevin...  Read more...

MWorld Magazine

"Corporate Happiness" as a Key Performance Indicator. A discussion of company management and its responsibility to support and empower employees through. 

Something You Should Know: Radio Interview with distribution to over 150 radio stations nationwide.

A discussion between Kevin and Mike Carruthers on starting your own business, first steps, and keys to success.